&nbsp;Before getting into any conversation about Twitter’s technology, what stands out about them is their culture.  Besides being authentically human-centric, it is one of the only major technology companies with at least 5% representation of African Americans in their U.S. workforce.&nbsp;While at Twitter, we were fortunate to see the Brand Strategy department digitally transform itself into Twitter Next.  Universal Equations was tasked with creating a Business Intelligence tool for this department to help them get a better handle on the results of the advertising campaigns it did for their many high-end clients.&nbsp;The project began with a rigorous architectural review to determine how the tool would supplement the tools they already had.  From there, we had the roadmap necessary to eventually deliver the tool to a much-deserving department.<span>&nbsp;Some of the open source technologies we used were Twitter’s very own Scala-based Finagle and Finatra along with other technologies like MySQL and Hadoop. 
Much success to Twitter! </span>

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