Zakia Baniabbassian

Dedicated and results driven marketeer with a background in design, Zakia has accumulated over 7 years’ experience in managing projects within various industries, leveraging expertise in market research, vendor management, event planning, social media management and advertising, content creation, on-page / off-page SEO, Email Marketing, WordPress CMS and Art Direction for B2B and B2C environments to achieve sales targets as well as support acquisition and retention goals.

In addition, Zakia also holds experience in conceptualising and developing B2B and B2C partnership, barter-ship, sponsorship campaign strategies between affiliates and organisations to coincide with on-going digital campaigns such as e-mail marketing, social media, PPC, Organic SEO and events parallel to the annual marketing calendar. Zakia also has experience in event management and has successfully contributed to organizing conferences, seminars and networking events, hosting up to 250 guests globally.