Yash Karanjia

I am a data driven Digital Marketing and Performance Marketing Specialist with experience working on advertising strategy, campaign optimization, and marketing analytics. I have supported advertiser accounts across multiple industries, helping improve campaign performance, increase lead generation, and maximize return on ad spend through structured analysis and optimization.With hands on experience in Google Ads, campaign diagnostics, and conversion tracking, I specialize in identifying performance issues and providing strategic recommendations on bidding strategies, audience targeting, keyword expansion, and creative testing. I also build Looker Studio dashboards and automated reports to help businesses track key metrics and make better data driven marketing decisions.
Skills:
• Google Ads & Meta ads
• Campaign Optimization & Troubleshooting
• Conversion Tracking & Attribution Analysis
• CPA & ROAS Optimization
• Marketing Analytics & Reporting
• Looker Studio Dashboard