Wesam Fadel

Experienced Integrated Marketing Communications professional, with over 8 years’ experience within
diverse industries. Confident in utilizing multiple IMC tools in alignment with business objectives to
achieve record setting ROI. I specialise in Social, Digital, Traditional and Trade Marketing, with
acquired strengths in developing social channels, growing audiences, increasing engagement,
content creation, SEO and developing successful campaigns end to end.
Equally, I am an enthusiastic public relations professional with strong media relations skills and
extensive experience in leading result driven PR campaigns. I am detail oriented with exceptional
presentation skills. Goal focused offering data driven insights to exceed strategic objectives. Proven
record of generating competitive analysis and business reports aiming to increase sales and
performance. Agile personality, with the ability to work in a team oriented multi cultural environment
based on feedback.