
About Me
Im Vishnu — Performance marketing head of SocioThinx Digital & Academy, and a performance marketer whos been obsessed with one question for the past 6 years: why do some ads print money while others just burn it?
The answer? Data + storytelling. Not one or the other. Both.
Heres what that looks like in practice:
— Managed $120,000+ in Google & Meta ad spend across 50+ brands in India
— Built full funnel campaigns for e commerce, education, local service, and B2B clients
— Ran SEO, paid ads, and social strategies simultaneously — without letting any channel cannibalize another
— Started as a creative video editor, graphic designer → evolved into a data first strategist
That creative meets analytical background? Its my unfair advantage. I think in stories but optimise in spreadsheets.
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