

Kolkata, India
Retention and Loyalty Marketing Expert
5
2 projects delivered
Local Time - 12:20 AM
About Me
I’m a CRM, retention, and loyalty specialist with 3+ years of hands on experience building lifecycle systems that drive repeat revenue and long term customer value. I’ve owned end to end CRM strategy across email, push, WhatsApp, SMS, and in app channels, and led retention and loyalty initiatives at scale 10M+ user base.
My work focuses on turning user data into high impact lifecycle journeys—improving first purchase conversion, repeat rate, and CLTV while controlling incentive burn and customer fatigue. I’ve built intent based triggers, churn prevention and win back programs, loyalty monetisation models, and experimentation frameworks that have delivered measurable outcomes.
I work closely with product, growth, content and design teams to create practical, scalable CRM and loyalty solutions. If you’re looking to improve retention, monetise your customer base better, or build CRM as a real growth engine, I can help.
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$6/hr
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$ 11
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2
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