
PRO

Mumbai, India
13 years of agency depth. The strategic instincts of a business owner
Local Time - 05:11 PM
About Me
Digital marketing leader with 13+ years of experience, the last decade focused almost entirely on BFSI. Currently VP at LS Digital Group, managing a Rs. 1,000 Cr+ annual media portfolio across 100+ brands with a team of 50+ specialists.
Deep expertise across Life Insurance, General Insurance, and Mutual Funds. Key brands: HDFC Life, SBI Life, IndiaFirst Life, Tata AIA, Bajaj Allianz, Axis MF, Nippon MF, Mirae Asset, Tata MF, and DSP MF.
Core capabilities: Performance Marketing, Full Funnel Strategy, Programmatic, CDP CleverTap, Marketing Automation, Attribution Architecture, GEO/LLM Visibility, CTV, DOOH.
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