Tej Raj Timsina

Mapping out a plan in a brainstorming session is a great exercise, however, it rarely withstands the first contact with a customer. A marketing plan is not anything more than a hypothesis. It is the ability to learn from them and build on each conversation is what makes a plan plausible. Marketing is seldom cause and effect; it is exploration. Mapping a process should be done as you go, as you develop and deploy. By doing this you learn and adjust versus thinking you know everything at the beginning.

A Lean practitioner Lean Six Sigma Black Belt that specializes in Service Design and Sales and Marketing. Most of my work has been in SaaS discipline working with organizations in the Business Development area and to onboard external groups such as affiliate, re-sellers and reward programs. I have also managed and worked closely with their sales and marketing teams and even been that department.

I have hands-on experience in the implementation of marketing strategies to include direct