About Me
Im a results driven Digital Marketing Expert with six years of experience specializing in driving measurable growth across paid media and organic channels. My passion is translating complex business objectives into high performing digital campaigns. My core expertise is primarily in the performance marketing space, specifically leading PPC Google Ads/Meta Ads and SEO strategy. In my most recent role, I successfully restructured the Google Ads account for a B2B SaaS client, which led to a 40% increase in qualified leads while simultaneously reducing the Cost Per Acquisition CPA by 18% in just six months. Im highly proficient in using data and analytics—specifically Google Analytics 4 GA4 and Looker Studio—to build robust dashboards and identify optimization opportunities that go beyond surface level metrics. I view marketing not just as spending money, but as an investment that must deliver a clear, positive ROI.
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