About Me
Khaled is an experienced marketing leader with over 12 years of cross functional experience spanning engineering, project management, digital marketing, brand building, demand generation, and strategic planning. After graduating with an engineering degree in 2013, he began his career in engineering and project delivery before transitioning into marketing after completing a professional marketing diploma at The American University in Cairo. His career includes agency marketing, operational leadership, consumer marketing at Beko, and B2B customer marketing at Honeywell, where he currently leads regional initiatives across the Middle East, Africa, and Turkey. He holds an MBA and is recognized for combining strategic thinking with execution, building AI driven workflows, improving marketing attribution, optimizing budgets, and driving measurable commercial impact across complex regional markets.
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