Iftikhar Mehmood

Iftikhar Mehmood: Director of Copy with 10 Years of Experience

I am an experienced Director of Copy with a decade of expertise in crafting compelling narratives and driving impactful campaigns. Over the past 10 years, I have managed multiple successful projects across diverse industries, including FMCG, retail, tech, and finance. My work in Pakistans fast paced advertising environment has honed my skills in brand storytelling, content creation, and campaign strategy.

Key accomplishments include leading a campaign that boosted brand recall by 30% and sales by 20%, expanding a traditional retail brand into the digital space. My leadership experience includes managing creative teams to deliver cohesive, results driven content across print, digital, and social platforms.

Now, I am ready to transition into the U.S. market. My expertise in cross cultural communication, combined with my passion for data driven marketing and inclusive messaging, makes me well suited for the U.S. industry.