Gladys Cerrito
Mooresville, USA
Lead Marketing Strategy and Insights Manager
Local Time - 07:26 AM
About Me
As a Lead Marketing Strategy and Insights Manager at Duke Energy, I apply my extensive experience and skills in using market trends, competitors, and consumer insights, to develop brand strategy, product positioning, go to market plans, and customer journey strategy to support new product introductions. I have over 10 years of experience in developing brands, marketing strategies, and go to market plans for international and local B2C and B2B companies, with a focus on alignment with company objectives and growth targets.
I collaborate cross functionally with Marketing Communications, Digital Marketing, social media, E mail, Content, PR, and outside agencies to ensure alignment and support. I hold multiple professional certifications and am a multilingual communicator, fluent in English, Spanish, and French, with a working knowledge of Italian.
Plum profile: https://secure.plum.io/p/wHHvUYg9BlFGxBq_e3aUjw
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