

Kashipur, India
Performance Marketer | User Acquisition & Growth | Programmatic
Local Time - 03:59 AM
About Me
Currently serving as Performance Marketing Manager at Indias leading sports company, leading a 10 member team to deliver high scale programmatic and direct advertising campaigns across Indias largest sports streaming platform — including multi million dollar IPL and WPL digital inventories.
Specialise in user acquisition, CPI/CPA optimisation, and end to end attribution pipeline architecture using MMPs including AppsFlyer, Adjust, and Branch. Proven track record of driving a 65% reduction in Cost Per Install at ShareChat through data driven audience segmentation and bidding strategy redesign.
Strong technical foundation in Data Science Python, SQL, Looker combined with hands on expertise across Google Ads, Meta Ads, Blaze DSP, Moloco DSP, GAM 360, GTM, and DCM/Sizmek.
Looking for opportunities in Performance Marketing, Growth Marketing, User Acquisition, or Programmatic Strategy.
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