Chamod

Dont fall into the trap of reading copywriting book after copywriting book endlessly. As soon as you get a decent grasp of the fundamentals youll know because the books will start to seem the same, study actual copy that is selling in a niche right now. Sign up for email lists, buy products to get on email lists, click on ads in your target market, etc.

The clients who need copywriting help the most, dont want it and/or cant afford it. Which is why I shake my head when I see beginners say, I see so many small local businesses in my town with terrible ads. Ill get them to hire me to write their ads.

On a related note, you see this with people who are already in shape will hire personal trainers, people who are good at sales still buy sales courses, people who are skilled at a hobby will spend to learn from someone whos an expert and so on.

The clients with top notch copywriting that you think would never hire you, might have openings for short form copy. For writing emails,