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Press releases and technical writing

  • Posted at : 1 month ago
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50 /Hr

Estimated Hours - 10
Budget
77
Proposals
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Status
Skills Required

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EH

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Job
brief




We
are looking for a Technical Content / Press Release / Copywriter who will work closely with our
Marketing and Creative teams to write clear and concise copy for our corporate
communications, ads, publications, websites, and marketing copy. Your words
will inform and engage target audiences.

Content
writer responsibilities include conducting thorough research on
industry-related topics, generating ideas for new content types and
proofreading articles before publication.

Ultimately,
you will deliver quality written pieces which appeal to our audiences, attract
customers and boost brand awareness.

Please
submit up to three writing samples so that we can get an idea of your best
work. Feel free to include links to your content or portfolio in your
application.



Responsibilities


·        

  •  Interpret
    copywriting briefs to understand project requirements.


    ·       
  •  Write
    clear marketing copy to promote our products/services.


    ·         
  • Shape
    language and tone across all marketing touchpoints (e.g. websites, press
    releases, blog, marketing campaigns, emails)

    ·         
  • Collaborate
    with designers, PR and other professionals on large- and small-scale marketing
    projects (e.g. email campaigns, industry guides and landing pages)

    ·         
  • Conduct
    internal interviews to write press releases.

    ·        
  • Use
    SEO principles to maximize the copy’s reach, including basic keyword research.

    ·         
  • Research
    industry-related topics and identify customers’ needs and gaps in our content,
    and recommend new topics.

    ·         
  • Ensure
    all-around consistency (style, fonts, images, and tone)

    ·         
  • Update
    website content as needed

  • Requirements

    ·        

    Proven
    work experience as a Senior Copywriter, Product Copywriter, Content Copywriter,
    or similar role.


    ·        
    Produce
    a portfolio of published articles.


    ·         
  • Excellent
    writing and editing skills with a keen eye for detail.

    ·         
  • Hands-on
    experience with Content Management Systems.

    ·         
  • An
    ability to write creative copy for large pieces of content (e.g. product
    descriptions) and smaller texts (e.g. social media posts).

    ·         
  • Good
    time-management skills.

    ·         
  • Familiarity
    with online marketing campaigns and press requirements.

    ·         
  • Basic
    keyword search knowledge.

    BSc in Marketing,
    Communications, Journalism