• Creating and implementing a visual merchandising strategy for the store.
• Ensuring the strategy is in line with the store’s brand, products, and target market.
• Generating sketches of visual displays that meet the store’s visual design requirements.
• Finalizing designs and creating detailed floor plans for display areas.
• Sourcing the props, creative materials, and accessories for displays.
• Installing and setting up window displays, walkways, counters, and in-store displays, or supervising contractors hired for this purpose.
• Ensuring uniformity of displays across multiple store locations.
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