Past 2014, people have become more sensitive towards Social reputation of a business and Businesses know that very well how sensitive their users have become towards the social reputation of brands. So grooming the social reputation makes so much sense for the business and brands.
Apart from reputation, engagement is another factor that binds these Brands/Businesses with their customers. There was a time when users came to online marketplaces only when they actively needed something. Social media engagement has changed the game for online marketplaces as well as all the Brands. Using social media brands can now push content related to their products in front of their users, daily! Just imagine if someone showed you a yummy Cheese Burst Pizza every time you checked your Social media? Won’t it develop an urge to EAT the Pizza inside you? Definitely, it will and that’s how brands are using social media to create an explicit demand on the consumer side so that they sell more and more.
This interesting infographic will acquaint you with all kinds of tools that you can use to manage/publish/track and perform all the activities that are possible on various Social Media channels.
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