A Guide to Keyword Density

Posted: 3 years ago

When the
question comes to On-page SEO and the content in any article than keyword density is considered as the
most important factor. From most top blogger to new blogger, keyword density is
the topic to consider about. If you are not familiar with the word Keyword
Density then have a look on this:




Keyword density
is that the quantity of specified
keywords that seem within an article. It is commonly represented as percentage(%).
A brief example of keyword density
may be this – If you have got an article of around 100 words, then your keyword
is placed two times into the article, the keyword density of that article would
be around 2%.




Do Search Engines Care regarding
Keyword Density?




A short
answer is yes. Search engines acknowledge keywords in an article to know what
the article is truly about. However there are a lot of webmasters considered that
the higher the keyword density, the higher possibilities it's of ranking well
on SERPs. However this can be fully incorrect. Search engines take into account
that article to be one that lacks quality which that has no potential of
providing worth to the readers.



Short-Tail and Long-Tail Keywords



Short-Tail
keywords are the words that are shorter in size. These are typically 1,2 or 3 words.
For example: Web development, on-page
SEO, Keyword Density etc.




Long-tail
keywords are of course, the alternative of short-tail ones. These are phrases
or maybe sentences. For example: best
website development company, On-page SEO services in India, keyword density
checker tool etc.




Though there
are several factors that confirm the ranking of posts on SERPs, keyword density
is one among them. If you follow some tips from here, you’ll most likely notice
some amendment within the rankings of your articles on SERPs –



1) Always
use a long-tail keyword. Short tail keywords do not help to get higher rank.



2) Use
keywords in headers within the post, however in limited number.



3) Try and
target one keyword (long-tail, of course) instead of going for additional. This
helps you, the writer, furthermore because the search engine bots to target the
aim of the article.

 

 



Conclusion


The
conclusion is too simple. To stay your quality of content, don’t stuff it with
too much keyword. The keywords should outline what your article is regarding,
and not be the article itself.